Technical documentation is key to the way a product is accepted.
Everything from the slips of paper that are stuffed in the packaging, the packaging itself and the literature that accompanies the product must carry the corporate identity throughout, and must be thoroughly thought out. In many cases, the customer will have every understanding if his kit does not work immediately but the contact leading up to product shipment was crisp and professionally executed, the packaging was substantial enough and the returns procedure is in place. On the other hand, if a piece of professional equipment is not dressed accordingly and does not work, the customer is likely to demand a refund.
Often overlooked is the importance of the product's user manual. Many are packed with redundancy and fancy iconic symbols without getting to the point. Still, many manuals carry a lot of waffle even in the 'meat' section of the document. Key to a successful document is to keep in mind the target reader and pitch the document's content accordingly.
Advertising in key magazines backed up by cover stories is the best combination to get the product recognized. In this respect, the imagery has to be concise and to the point while also being interesting enough to 'force' its reading.
lim-e provides a professional German to English technical translation services, along with language and documentation consulting services.
The core competence of lim-e is a qualified engineer with many years' experience as a software developer, technical author and marketing manager. in this context, lim-e is qualified to provide a translation and language consulting service based on in-depth familiarity with of those areas of expertise.
The Personal Touch
A close co-operation with customers is the foundation of productive long-term business relationships. They enable us to understand customers’ needs and to maximise our contribution to their venture.
We have a wide range of up-to-date MS office and DTP software available to fulfil most technical and formatting requirements.
Driven by Quality
Stringent quality control procedures and a customer-centred approach ensure that customers’ wishes are met efficiently and without fuss, and translations are optimised for their target readership and intended purpose (ease of comprehension, buying decision, promotion of corporate image, etc.) You receive this high quality based on thorough research, meticulous reviewing and good communication.
In this context, "quality" means that the target text meets the specified requirements. To ensure the target text’s fitness for purpose, lim-e can help you draw up specifications. Typically these include the intention of the text (motivation – for example to make a purchase –, information, description, instruction), the target readership (experts, laypeople, native or non-native speakers), the target country (use of culture-specific, or regional expressions, standards, etc.), the use of company-specific terminology, and presentation. Meeting agreed deadlines is also a key element of quality.
- Technical documents
- Web sites
- Press releases
- Software & help files
- Course material
- User manuals
- Presentations ...
in these subject areas
- Renewable energy
- Computers & IT
- Automotive & railway
- Mechanical engineering
- Manufacturing ...
View a virtual model before deciding to invest
An exhibition offers the ideal opportunity in which you can 'show off' and present your company and the products you have spent time and effort creating to your (potential) customers. There are many off-the-shelf solutions available which are economic on the surface, but by the time the carpet has been selected and the artwork for the individual elements has been created, logistical effort has increased exponentially. A custom manufactured booth from a reliable partner is perhaps then the better option. All the individual elements are then held in one place making it easier to keep track of individual components - and, as an added bonus, you will be able to rely on the experience of the chosen partner.
Exhibition design is the process of conveying information through visual storytelling and environment. It is an integrative, multidisciplinary process that often combines architecture, interior design, graphic design, experienceand interaction design, multimedia and technology, lighting, audio, and other disciplines to create multilayered narratives around a theme or topic.
More individuality for your bulk e-mailing requirements.
When considering customer communication and downline building activity from a business to business perspective, one of the most popular methods of promoting a company or a particular item / service is via traditional mail shot campaigns or the more evolutionary email marketing (e-shot) approach.
Mail shots or email marketing campaigns refer to delivering specific company information by way of post or email to help multiple targeted recipients (databases or e-mail lists), in order to promote a particular product, product or company brand. Both mail-shot and e-shot campaigns undoubtedly are a means of increasing attention and maintaining communication between existing or prospective customers, so to ensure that will their brand and product/service-offering - stays in the forefront of their clients minds.